ALZOO™ Wins Buyers Choice Award for Its Calming Wipes with Pheromones
ALZOO™, a brand by AB7, has won the MMR Buyers Choice Award at ECRM’s Pet Session for its Calming Wipes with Pheromones, recognized for their innovation, packaging, and commitment to pet wellness.
An Award That Highlights Innovation in Pet Care
AB7 is proud to announce that its ALZOO™Calming Wipes with Pheromones have been honored with the MMR Buyers ChoiceAward at ECRM’s Pet Session, held earlier this month in PonteVedra Beach, Florida. Selected by attending retail buyers from dozens ofentries, the award celebrates products that stand out for their innovationand packaging design. ALZOO™’s wipes impressed with their effectiveformula and practical format, addressing a growing need among petowners: managing pet stress and anxiety in a safe and convenient way.
As Tony Giovanini, SVP of GeneralMerchandise at ECRM, noted:
“We’ve all seen how the humanization ofpets has impacted product development. Pet owners are looking for products thathave healthier ingredients and that address some of the same issues peoplehave—including stress. The two Buyers Choice Award winners have great productsto reduce stress and anxiety for pets. One taps into the power of pheromones,and the other combines play and exercise with a healthy treat. Congratulationsto both winners.”
A Natural, Safe*, and Effective Solution
Formulated for both dogs and cats, ALZOO™Calming Wipes are designed to help soothe pets during stressful situationssuch as fireworks, thunderstorms, travel, vet visits, separation anxiety, orchanges in routine. Each wipe is infused with clinically provenpheromones that reduce anxiety-related behaviors. With a light scent,the wipes are lab-tested and safe for daily use, offering peace of mindto pet parents. Their compact, travel-friendly pod makes them ideal foron-the-go relief.
This product perfectly reflects ALZOO™’smission: To use our leading technology, global perspective and industryexpertise to deliver purposefully innovative, high-quality, safe and effectivepet care products and superior service that enable pets and their humans toenjoy lives together that are more comfortable, safe, healthy and sustainable.
A Brand Committed to Sustainability and Pet Wellness
For more than 54 years, AB7 has been apioneer in research, development, and manufacturing, with operations inboth France and the United States. Its U.S.-focused brand, ALZOO™, offers afull range of natural pet care solutions for dogs, cats, chickens, andhorses—including flea and tick treatments, calming aids, grooming products,deodorizers, training sprays, and soft chews.
ALZOO™ is more than a brand—it’s a companydriven by purpose. It is a Certified B Corporation, a PetSustainability Coalition member, and a legally designated BenefitCorporation, reflecting its deep commitment to sustainability, ethicalbusiness practices, and the health and happiness of companion animals.
AB7 sincerely thanks the buyers whosupported ALZOO™, and the teams behind the scenes who bring safe, innovative,and natural pet care products to life every day.
*When used as directed.
